Digital Communications Specialist

  • Functional area: Communications
  • Country: Malaysia
  • City: Shah Alam
  • Brand: Atlas Copco
  • Company name: Atlas Copco (Malaysia) Sdn. Bhd.
  • Date of Posting: August 5, 2022
  • Last date to apply: August 26, 2022

Your future job

We are seeking a Digital Communications Specialist to join our team in Shah Alam.  Are you excited by the digital world and what it can do for business?  Does your day feel fulfilled when you reach your target audience on the dgital platform?  If the answer is yes, get in touch and let;s see if we are a match.

About the job:

•    Engage with the team to define communication strategies and requirements..

•    Conduct market research through techniques such as A/B testing to guide the marketing strategy.

•    Developing and implementing digital advertising campaigns in social media and Google Ads to increase lead generation, brand awareness, website traffic, and sales.

•    Reviewing and proofreading all digital content such as blogs, social media content, advertisements, and website copy.

•    Keep the website pages up to date, and ensure content always provides attractive news to customers.

•    Ensuring the efficiency and optimization of the digital ecosystem through SEO, SEM, and SMO.

•    Supervising and managing all digital activities including websites and social media.

•    Monitoring and interpreting digital analytics.

•    Generating and presenting digital marketing reports and analyses for feedback.

•    Measuring ROI and KPIs

•    Implementing paid search, PPC, and SEO strategies/campaigns.

•    Prepare and execute our Communication Strategic Plan to support divisional requirements, delivering product recognition in multiple markets using a variety of channels

•    Manage and monitor the budget, allocating resources appropriately and documenting the return on marketing investment.

•    Lead Trade Fair and exhibition management, from communication concept to stand build-up

•    Safeguard branding compliance for all external communication

Corporate responsibilities

•    Contribute to the achievement of corporate objectives by ensuring that stakeholders are dealt with in a professional and timely manner.

•    Work within corporate policies and procedures and demonstrate expected behaviors aligned with professional conduct.

•    Comply with the Company’s Safety, Health & Environmental policies, and Business Code of Practice.

What are we looking for?

Bachelor’s or master’s degree in marketing or a related field.
•    3+ years of experience as a Digital Communication Specialist
•    Self-motivated, yet customer-focused
•    3+ years of hands-on experience with SEO, Google Analytics and CRM software
•    Hands-on experience with SEO/SEM, Google Analytics and CRM software
•    Excellent understanding of digital practices such as SEO, SEM, SMO, and PPC.
•    Microsoft Office, Excel, CPC, Google Adwords, Google Analytics, Google Website Optimizer, CPE, SEMrush, A/B Testing, MOZ
•    Excellent written and verbal communication skills with emphasis on attention to detail and ability to communicate with diverse audiences
•    High level of motivation and commitment with excellent project management skills and the ability to multi-task. Be a perceptive and strategic thinker
•    Ability to build relationships and work with a wide range of organizations, individuals and external agencies.
•    Motivate and coach colleagues
•    Ability to work independently, show initiative and work effectively in a team environment
•    Willingness to travel and stay overnight to support events

What you can expect:

Atlas Copco is a Swedish company. The Swedish human culture still runs through the veins of our 38,000 employees in more than 90 countries.  It has a strong family feeling with a warm respect for every individual and we strive for strong diversity. We also invest heavily in our customers, in the environment, but first and foremost in our own people. In this way, we provide a stimulating environment in which you can develop your competencies daily. Moreover, our family work atmosphere gives you the flexibility to find an optimal balance between work and private life.  

Passionate people create exceptional  things
At Atlas Copco we believe in challenging the status quo, always looking for a better way. Our leading-edge technology enables us to innovate for a sustainable future. 
We believe that people make it happen and with us you are empowered to act.  Your ideas can make a real difference and contribute to the quality of life for people everywhere.
We offer  a wide range of interesting job roles and many opportunities to grow. This is where it begins –  Join us at the Home of Industrial Ideas.