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The Peter Wallenberg Marketing and Sales Award recognizes the most innovative successfully implemented method in the field of sales and marketing.
If you click on press releases older than 2013 you will be redirected to our previous Atlas Copco website.
Winners: Tomas Lundin, Tylong Li, Stephen Chen and Lancer Chen
In recognition of: Bringing the sales teams in China closer to the customers, enhancing the value provided to the automotive manufacturers.
Winners: Bert Derom and Koen Lauwers.
In recognition of: The marketing of the breakthrough GA VSD+compressor
Winners: Olaf Leonhardt and Andreas Kiefer.
In recognition of: The development of innovation centers where B2B customers can test adhesive solutions.
Winners: Leszek Irla, Caroline Stulgies, Patrik Löfgren, Ataollah Maleki and Michael Schraft.
In recognition of: The competence development of service technicians and sales representatives within the Industrial Technique business area.
Winners: Volker Wiens, Germany. Fabrice Homo, France.
In recognition of: A successful project that opened the door for the use of more advanced assembly tools in the aerospace industry.
Winners: Nico Delvaux, Belgium. Dirk Beyts, Belgium. Wouter Ceulemans, Belgium. Peter Leemans, Belgium.
In recognition of: The introduction of a new strategy to further increase customer satisfaction and loyalty related to compressor service.
Winners: Alex Liebert, Sweden, and his Industrial Design Group.
In recognition of: The design language that provides each brand with a unique look and feel across product ranges: Atlas Copco, Chicago Pneumatic, and Dynapac.
Winners: Andreas Nordbrandt, Sweden Jan Forsell, Sweden.
In recognition of: The development of the ROC CARE service agreement, which boosted aftermarket sales throughout 2008.
Winners: Tine Lefebvre, Belgium. Urban Pettersson, Belgium. Vagner Rego, Belgium.
In recognition of: The development and marketing of AirOptimizer™, a service that reduces compressed-air installations’ energy consumption.
Winners: Anil Hingorani, Belgium. Kristin Dom, Belgium. Sven Van Dyck, Belgium. Jeroen Opperdoes, Belgium. Jan Verstraeten, Belgium. Rudi Zonnevijlle, Belgium.
In recognition of: A launch campaign for compressors certified to have the highest air quality, leading to a tangible increase in sales.
Winners: Christian Rougeron, France. Jean Guerin, France.
In recognition of: The successful brand portfolio strategy and successful development of the Group’s compressor brands together in the same marketplace.
Winner: Herbert Hermens, Australia.
In recognition of: The successful launch of Milwaukee Electric Tools on new markets.
Winners: Åke Larsson, Belgium Lars Larson, Sweden Gösta Henningsson, Sweden.
In recognition of: The innovative concept of Daily Direct Deliveries, a distribution system that gives Atlas Copco unique sales and marketing advantages over its competitors.
Winners: Debra Sajkowski, USA Hans Lidén, Sweden.
In recognition of: The innovative web clubs for industry professionals. The clubs are efficient tools for better interaction with the customers.
Winners: Yngve Revander, Germany Tom Tysl, USA.
In recognition of: The consistent work to provide a solid platform for the industrial tool business in Germany, and for his foresighted method on how to serve small short-term rental customers.
Winner: Leif Larsson, Sweden.
In recognition of: Successful work building a solid bridge between sales and product companies for excellent customer satisfaction.
Winner: Charles Robinson, USA.
In recognition of: A marketing program and a sales organization for electric tools in the U.S. and Canadian automotive industries.